The famous brand for consumer range of products, Patanjali is now going online. The wide range of Ayurvedic and natural products is now at your fingertips. The brand gained popularity with the quality of products and services as well as with the mentoring of the Godmen, Baba Guru Dev. Earlier, the products and services were available through outlets across the nation. Now, anyone can surf across various products and get delivery at your doorstep.
Patanjali Ayurveda is one of the leading manufacturer and distributors of both mineral and herbal products. The company is a private limited company which was founded in the year 2006. The key persons behind the company are Yoga guru Baba Ramdev and Balakrishna Acharya. According to the market performance, it is one among the fastest and steady growing FMCG with an average revenue of Rs. 10561 crores in the last financial year. The company employ’s around 3,00,000 peoples with central headquarters at Haridwar.
Range of products and services
Patanjali Ayurveda Limited is becoming the leading distributors of mineral, herbal and natural products across the country. The various products range from personal care products, food, and beverages. The quality of the products is unparalleled and attracts the customers. The products and services provided the company has the best price ranges in the market. The quality and price drop attracts the customers to company’s products. The company also sells the products to various other countries in the continent.
Future plans and expansion
The latest venture of Patanjali Ayurveda targets the online market. The company has tied up with numerous e-commerce sites including Amazon, Flipkart, Shop clues, Big Basket and Paytm mall. The company is targeting to acquire 1,000 crore sales from the online markets. The company also plans to expand the business by collecting foreign investment at moderate interest rates. The company donates or spends a portion of profit share to various social welfare activities and programmes. Recent reports suggest the company is also planning to sell packaged drinking water and dress materials through the outlets as well as through the websites.